Kiruba is extremely passionate about Unconferences and a big believer in the collective wisdom of the audience. He actively encourages the inclusion of unconferences in traditional events. He has conducted over two dozen unconferences and is yet to come across one that has not succeeded. He is even authoring a book on this subject.

An unconference is a conference organized, structured and led by the people attending it. Instead of passive listening, all attendees and organizers are encouraged to become participants, with discussion leaders providing moderation and structure for attendees.

Unconferences have become popular as an alternative to the panel discussions and keynote speakers featured at traditional technical conferences. Unconferences, by comparison, allow greater freedom of movement and exchange of ideas. Instead of one person delivering prepared remarks in front of a PowerPoint presentation or a panel discussing a set topic, unconferences encourage (or even require) active participation by all attendees.